WhatsApp Marketing has emerged as a new and one of the most efficient, engaging marketing tools very recently. WhatsApp being such a flexible and cheap application for communication, it's no wonder people have made the shift from texting to "WhatsApping". Be it Android users or iOS users, WhatsApp is one communication platform that is being used by most audiences to communicate with everyone from their office colleagues, to friends and even families. This means a new opportunity has also opened up for marketers to get into this space and reach out to their core audiences. Sending text, images, audio files, video files, GPS locations, etc. has become a lot easier with WhatsApp.